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Essays on consumer behavior

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  • $36.00
    Sexual & other stimulants to influence the public to buy. Movie stars, subliminal seduction & stereotyped thinking to trade on the consumer's lack of self-confidence & fears.

    This paper will be concerned with the topic of consumer manipulation through advertising. There are a number of ways in which advertisers may try to p... more
    9 pages | 6 sources | 22 citations | MLA citation style

  • $40.00
    Completed research on marketing products (Barbie Dolls, cereals) to children 6 to 16 years old, survey guidelines, questionnaire for adults, implications.

    MARKETING TO CHILDREN: AN INVESTIGATION OF CONFLICTING VALUES Summary An exploratory investigation was conducted to assess several issues associated w... more
    10 pages | 10 sources | 10 citations | APA citation style

  • $20.00
    Examination of the multinational environment, and strategies that must be employed by companies wishing to be successful in this environment.

    A company must do more to define its market in a multi-national marketing environment than to decide to be a multi-national company. Defining its mar... more
    5 pages | 3 sources | 5 citations | APA citation style

  • $44.00
    The Company's digital wireless network. Description of U.S> firm; provision of nationwide service. Major market segments; products offered. Cost range. Major competitors. Consumer behavior re: cell phone usage. The sales cycle; promotion. Sprint web site; promotional and marketing links to its affiliate programs.

    Sprint PCS 1. Firm Description Sprint PCS Group operates a 100 percent digital PCS wireless network in the United States, using a single frequency and... more
    11 pages | 9 sources | 13 citations | APA citation style

  • $60.00
    Considers how organizational structure, models of organizational buying behavior and internal politics affect market segmentation. The relationship of these factors to communications within the business-to-business context.

    Consumer OrganizatioNal Buyer Behavior Introduction Today nearly all successful organizations engage in strategicmarketing that involves market segmen... more
    15 pages | 19 sources | 19 citations | MLA citation style

  • $24.00
    Discussion of Amazon.com, its marketing niche, history and competition. Background of the company. The company's expansion from niche-oriented marketing to more of an "e-mall." Amazon and e-tailing. Competition from other companies such as e-bay.

    Background Amazon com was founded in and has enjoyed a solid history ofgrowth both in terms of its revenue position as well as in the size of itsprodu... more
    6 pages | 6 sources | 19 citations | MLA citation style

  • $32.00
    defibrillators, history, current use, forces for and against, impact

    Defibrillators Introduction This research paper presents the topic of defibrillators First areview of the history and development of defibrillators fr... more
    8 pages | 10 sources | 10 citations | APA citation style

  • $40.00
    Proposal for studying the consumer behavior of women in Egypt.

    introduction of western fashion women's clothing in cairo an assessment ofConsumer behavior and awarness based on targeting gender age and socialclass... more
    10 pages | 36 sources | 29 citations | Other citation style

  • $8.00
    consumer, marketing

    Consumer Choices Questions How do consumers begin to evaluate different alternatives and whatimportant attributes and criteria do they use According t... more
    2 pages | 2 sources | 4 citations | APA citation style

  • $20.00
    Using the basic communication model, this paper provides an analysis of three behaviors inherent in e-tailing, including risk aversion, loyalty and aesthetics of consumers. Each behavior is taken through the basic communication model steps and a personal persuasive message is provided that incorporates these three behaviors.

    Persuasive Messages Introduction Any message communicated between sellers and consumers must unfoldin a particular environment through a particular me... more
    5 pages | 3 sources | 5 citations | APA citation style

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