|This study will evaluate and defend the Sophist view that virtually nothing is good or bad by nature, but that good and bad are matters of custom and preference. The Sophists believed that nothing universal or absolute can be known about good or bad, simply because to them everything is relative and subjective, and depends on individual and cultural perception. With the endless contradictions among men regarding definitions of good and bad, the Sophists concluded that nothing could be known absolutely in terms of ethics or in any other significant category of inquiry.
Like Socrates, the Sophists turned to the study of man and human behavior, turning away from the material world of nature which the earlier Greek philosophers had studied. The study of the material world would seem more likely to yield definite conclusions than the study of human behavior, but even the