Doing Business in China
This paper is an assessment of the advantages and disadvantages of doing business in China, a review of its economy, and some salient issues that confront American firms wanting to start businesses in China. Quanxi and piracy are discussed.
Functioning of Competition in Marketplace
Examines the functioning of competition in the marketplace. Focus is on production Cartel effects. Considers market structure in relation to competition on a general level, and then on the cartel.
This paper examines a scenario in which the new Director of Corporate Marketing has encountered a dilemma in which a Country Manager has held up training materials for a class to be held the following day, telling the new Director that she must pay a bribe to have them released. The paper examines the management and ethical issues involved and makes recommendations.
International Business Plan
Develops an international business plan for a Chinese brewery to expand into Vietnam. Considers company information and performance in the domestic market, product information, international business strategy, market analysis, financial and market projection.
THIS PAPER FORMATTED FOR HONG KONG ENGLISH.
Globalization & Marketing
Examines the 4 marketing perspectives in the modern world: domestic, international, multinational, & global. Discusses each briefly, but focuses on the global marketing perspective.
JAPANESE BANKING INDUSTRY.
Examines role of banks in changing economy, cultural context, keiretsu (banking-business aliances), stability compared to U.S. banks.
INTERNATIONAL BUSINESS & MARKETING.
Rules, regulations & political & institutional policies governing world business. National authority, risk, evaluation of foreign environment, dangers of expropriation.