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A business proposal for the company. Marketing of Microsoft Windows-based Personal Computers (PC's) directly to consumers. Primary focus on rapid delivery to meet consumer needs. Marketing strategy focus on Internet-based sales through business to consumer (B2C) model. Market competition. Business goals & strategies. Financial planning. Proforma income statement, balance sheet, cash flow.
Citation Style OTHER
Pages 12
Price: $48.00
From the Paper
Electronic is new company focusing on the marketing of Microsoft Windows-based personal computers (PCs) directly to consumers. The company acquires products from computer hardware and software manufacturers, and configures complete systems to meet consumer needs. While the company offers stock configured systems for almost instant delivery, the primary marketing focus of the company is on the rapid assembly and delivery of custom configured PC systems to meet specific consumer needs.
The marketing strategy of Electronic focuses on Internet-based sales through a business-to-consumer (B2C) model. B2C information technology makes it possible for organizations to communica

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