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Analysis of the retail auction and e-commerce cite. Discusses operations of the e-tailer. Selling brand-name merchandise at up to 70 % off the retail price by live-auction bidding. Sixteen different product categories. How the bidding works. Founding of the company. Its infrastructure. Revenues. Customer base. Need to make company more profitable.
Background is a leading retail auction and e-commerce site which offers a wide range of brand-name merchandise at up to 70 percent off... more
4 pages | 3 sources | 10 citations | APA citation style



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